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QUIZ: Should This Be a Meeting or an Email?

Before scheduling a meeting, answer the following questions:

1. Is there a clear purpose for this discussion?
  • Yes → Continue to the next question.
  • No → This should be an email. Define the purpose before considering a meeting.

 

2. Do you have a detailed agenda outlining key points and expectations for each participant?
  • Yes → Continue.
  • No → Write an agenda first. If you can summarize your key points in an email, do that instead.

 

3. Does this require real-time discussion, collaboration, or decision-making?
  • Yes → A meeting might be necessary. Continue.
  • No → Send an email instead.

 

4. Is input from multiple people needed to resolve a complex issue?
  • Yes → A meeting may be appropriate, but only if an agenda and pre-meeting materials are shared in advance.
  • No → Use email or a shared document for feedback.

 

5. Could this be handled asynchronously (e.g., via email, a shared document, or a project management tool)?
  • Yes → No meeting needed.
  • No → Proceed to the next question.

 

6. Are you scheduling this meeting because “we always meet about this” or because it feels like the default?
  • Yes → Challenge the habit. Could an email, document update, or Slack thread replace it?
  • No → Continue.

 

7. Will everyone in the meeting have a clear role and contribute meaningfully?
  • Yes → A meeting may be useful.
  • No → Rethink the invite list or cancel the meeting.

 

Final Decision
  • Mostly “Email” Answers? → Send an email instead. Be clear and concise.
  • Mostly “Meeting” Answers? → Schedule it, but send a clear agenda and expectations in advance.

If there’s no agenda, there’s no meeting.

Man presenting creative idea to team

How to Direct Creative Work: Practical Exercises for Business Leaders

Good creative direction isn’t about having the best taste in the room. It’s about helping smart, skilled people do their best work with the least amount of friction.

By building your muscles in giving clearer input, framing feedback constructively, and creating space for interpretation, you’ll not only get better work—you’ll build stronger, more trusting teams.

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